A friend’s daughter, 10, wanders into Sephora the other day. They were shopping at Yorkdale for something unrelated to Sephora… he has daughters… so it goes. Daughter, who is exceptionally bright, picks up a Drunk Elephant Facial Care Product. She tells my friend that her friends at school were using this product. My friend’s daughter just enrolled at a new private school. The kids at the school want for nothing. It isn’t always easy for her to fit in. My friend loves his daughters with every fiber of his being.
My friend tells his daughter he’s happy to get here the same product her friends are getting… if she thinks it’s right for her. Enter my friend’s brilliant wife, fresh off a bathroom trip with their 6 year old. She chats with Daughter quickly and asks, “Which of your friends are using Drunk Elephant?”. It’s really not a product for pre-teen girls. Daughter “Well… It’s this girl Deni… on YouTube.”
And that’s the unfathomable power of social marketing. It creates illusionary peer groups and judgment systems that are enormously powerful as tools of direct advertising and thought leadership… you know “thought leadership”... which non-academics call influencing.
FuelGrowth is a very clever social marketing engine. We cut our tough on lean campaigns with small local businesses, then larger local businesses, onto small national brands, and baby look at us now.
Let’s talk about doing social better. Let’s talk about improved coordination across your media channels to improve your general outcomes. Or we can watch TikTok and drink dirty martinis. Whatever works.
All the text below this paragraph is focused AI generated content. We mused about our typical services with our tools and generated this content. It is highly optimized for search engines. Have a read if you like… I might argue your time is better spent setting up a meeting.
- Your New Friend - Jeremy Shell, MBA - Toronto, Canada, Earth - 2024.
In a world where social media platforms have become integral to daily life, businesses have unprecedented opportunities to connect with their audience. Effective social marketing allows you to build brand awareness, foster community, and drive sales. Our social marketing services help you navigate the ever-changing social landscape to amplify your brand's voice.
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Partnering with influencers to expand your reach.
Our creative team ensures your content stands out in crowded social feeds.
Experienced Team:
Our social media experts have a proven track record across industries.
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Social media is a powerful tool - when used thoughtfully by brands that have the ability to use it effectively. Let us help you harness its potential to grow your audience, engage customers, and achieve your marketing goals.
to start elevating your social presence.